Discover The Nurts

Inclusive Growth

Meaningful Interaction

Thoughtfully Designed

Meet our founders

Hi, we're Rachel & Adrian!

The Nurts was founded in 2023 by Rachel and Adrian, a husband-and-wife duo who were searching for meaningful tools to help nurture their young children.

The name “The Nurts” comes from the word nurture, a reminder that parenting isn’t just about raising children, but also about helping parents nurture themselves and the people they love.

What began as a small idea soon grew into something much bigger, a community built on learning, connection, and joy for modern families.

"We understand that parenthood isn’t an easy journey, and that it truly takes a village. Together, we hope to support parents as they raise the next generation."

Our Story

New In: Don't miss out!

 
 
 

First order, shipping on us!

No minimum spend.

Need products urgently?

Locate us.

Need support?

Email us at hello@thenurts.com.

Bundles for everyone

Gifting ideas made easy.

Our Events

Discover enriching experiences with The Nurts! Join our upcoming events for unique opportunities to learn, connect, and grow together—it's the perfect chance to meet the team, explore all our card games in person, and have lots of fun at the same time!

The Nurts Day 2026 is coming!

One Adventure, 2 Cities, Countless Memories!

The Nurts Day is a family day designed to bring parents and children together through meaningful play, learning, and connection.

Register Now to get Fast Lane access for hassle-free check in at The Nurts Day Publika & PARC.

Learn more

The Nurts Day @ Publika, KL

Join us in June at Publika, KL! It will be a weekend packed full of activities. Discover exciting new things, explore and shop with our amazing partners, bond and make new family memories, goodies worth over RM125,000 and more!

Don't miss out on exclusive Publika highlight events as well.

Register now to get fast lane access and hassle-free check in!

The Nurts Day @ PARC Subang

Join us in July at PARC Subang! It will be a weekend packed full of activities. Discover exciting new things, explore and shop with our amazing partners, bond and make new family memories, goodies worth over RM125,000 and more!

Don't miss out on exclusive PARC highlight events as well.

Register now to get fast lane access and hassle-free check in!

Made from parents for parents

Meaningful conversation

Emotional Intelligence

Raising the next Generation

Explore The Nurts World

Curious about these four adorable characters that pop up in our card games, books and events? Discover the world of The Nurts Kids - it's magical, adventurous and full of joy.

Why Parents Love The Nurts:

  • A meaningful birthday present for my son. The moment he unboxed it, he can't wait to flipped over the pages and even smelled it - new book did smell good!

    Bedtime stories is our new habit and he will always bring this book into the room and deciding which story he wants me to share. We had role play, we listen to the joyful song and he was really engaged. What a great bonding time that we have now on before the bed time.

    Emma Harrison

  • This Spelling Game Card is an excellent tool for both fun and learning. The game makes spelling engaging and interactive, which is perfect for kids and adults alike. The cards are well-designed, easy to use, and provide a variety of challenges to improve spelling skills. With different levels of difficulty, it caters to a wide range of ages and learning stages. Whether used in the classroom or at home, it's a fantastic way to enhance vocabulary while having fun. Highly recommended for anyone looking to make learning more enjoyable!

    Moonie L.

  • This is a book suitable for all ages.. my kids enjoyed it so much.. the book attracted their attention with the colors and the stories.

    BOTH INSISTED ME TO read for them every day and night😆😆😆. This is a very good bonding skills with kids. We are looking forward for more..

    Juliana H.

Our Services

 Looking for an engaging way to connect with families, students, communities, and teams? Collaborate with us and through our services.

  • School & Educational Programmes

    Bring Learning to Life Through Experiential School Programmes.

  • Co-Branded Games & Storytelling Products

    Turn Your Brand Into Meaningful Play

  • Events & Family Engagement Campaigns

    Create Memorable Experiences That Families Talk About

  • Workshops & Community Activations

    Engage Communities Through Purposeful Experiences